- News & Analysis
- Strategies & Tactics
airberlin, Germany’s second-largest airline after Lufthansa, is the newest member of the oneworld global airline alliance, co-anchored by American and British Airways and including Cathay Pacific, Finnair, Iberia, Japan Airlines, LAN, Qantas, Royal Jordanian, and S7 Airlines.
As is standard marketing procedure with such tie-ups, there’s a frequent flyer promotion in place to publicize the new partnership, and more broadly, to highlight the frequent flyer program links among the alliance members.
Members of all oneworld airlines will earn double miles when flying on airberlin, through May 15. And reciprocally, members of airberlin’s Topbonus program will earn double miles when flying on oneworld airlines.
Full details of the promotion as it applies to members of American’s program are below.
Beween March 20 and May 15, American AAdvantage members can earn double miles when flying airberlin on eligible fares (J, C, D, I, Y, B, H, K, M, L, V, N).
Registration is required.
Deal or No Deal
Double miles always beat the alternative.
The bigger story here is the growth of oneworld, which has lagged behind the Star Alliance, co-anchored by United and Lufthansa, in both the number and quality of member airlines.
The addition of airberlin isn’t a game-changer, but it’s a step in the right direction.
Reader Reality Check
Do airline alliances play a part in your choice of a preferred carrier?
How would you rate the three competing alliances: oneworld, SkyTeam, Star?
Other Posts of Interest
Stay in Touch