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At first glance, Best Western’s fall promotion would seem to feature a bonus and a discount, a potentially winning combination.
Actually, it’s a bit more complicated than that. And ultimately, disappointing.
Between September 16 and November 24, Best Western Rewards members can earn 1,000 bonus points (1,500 bonus points for elite members) per stay. Qualifying stays must be booked on bestwestern.com, the Best Western To Go mobile app, or via Best Western’s mobile website.
Somewhat confusingly, the bonus points are being co-promoted with a discount, “up to 20%,” off the Internet-only rates. But they are entirely separate offers.
Registration is required to earn the bonus, but not for the discount.
Deal or No Deal
Best Western Rewards members normally earn 10 points for every $1 spent. So earning a 1,000-point bonus for a one-night $100 stay would amount to earning double points. Better than nothing, but probably not a game-changer for most.
As for the discount on Internet-only rates, look before you leap. In a handful of random test-bookings on Best Western’s site, I found Internet rates that ranged from slightly lower to slightly higher than AARP rates. But I couldn’t find any Internet-only rates that were fully 20 percent lower than the published Best Available Rate. The “up to” in the offer headline keeps this from straying over the line into deceptive advertising, but only just.
This is not among the more lucrative bonuses for fall/winter hotel stays.
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