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Best Western Offers Double, Triple Points for Fall Stays

Best Western Offers Double, Triple Points for Fall Stays

As fall hotel bonuses go, Best Western’s is about middle of the pack, and will require some strategic planning to make the most of.

Offer Details

Between September 23 and November 18, Best Western Rewards members will earn double points for the second stay at any Best Western hotel, and triple points if they book their reservations through bestwestern.com.

Non-elite members may earn the bonus twice, for the second and fourth qualifying stays. Elite members may earn the bonus up to four times, for the second, fourth, sixth, and eighth stays.

In addition, members who use their Best Western Rewards MasterCard to pay for their first two stays will earn an additional 1,000 bonus points.

Registration is required.

Deal or No Deal

The typical multi-stay promotion would award bonus points for the second and all subsequent stays. Example: Wyndham’s current offer of quadruple points or airline miles for the second, third, fourth, and fifth stays.

This promotion, by contrast, only awards bonus points for the second and fourth stays. Not for the first. Not for the third. And not for the fifth or subsequent stays.

That not only makes the offer less valuable, it also makes it harder to get good value for the stays that do qualify. If, for example, your more expensive stay happens to be the first or third rather than the second or fourth qualifying stay, your bonus will suffer accordingly.

Triple points is a decent if unspectacular bonus. Before pursuing it, however, try mapping out your trips to ensure your stays earn the most points possible under Best Western’s rather stingy scheme.

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Best Western Offers Double, Triple Points for Fall Stays

Best Western Offers Double, Triple Points for Fall Stays

If it feels like all hotel promotions, all the time, that’s because fall is traditionally a bonus-rich period as hotels struggle to keep rooms occupied in the post-summer travel falloff.

And this year, that predictable seasonal decline in travel demand is exacerbated by the ongoing travel slump, adding an extra degree of urgency to the hotels’ marketing initiatives.

Next up on the growing list of major hotel chains offering bonuses for fall stays: Best Western.

Offer Details

The promotion has several variants, as follows:

  • Best Western Rewards members who complete two stays between September 12 and November 21 will earn double points.
  • If the qualifying stays are booked at bestwestern.com, members earn will triple points.
  • And if the stays are charged to a Best Western Rewards MasterCard, program members will earn an additional 1,000 bonus points.
  • Regular Rewards members can only earn the bonus once, after two stays. Elite members can earn the bonus twice, after four stays.

Registration is required.

Deal or No Deal

The promotion offers decent value, assuming you earn triple points by booking the qualifying stays on Best Western’s website. But there are two negatives in the terms and conditions.

First, the offer’s duration. Limiting the promotion period to 2.5 months potentially spoils the offer for infrequent travelers, who may have trouble squeezing two stays into the relatively short eligibility period. (For comparison, Marriott’s fall MegaBonus promotion will be in effect from September 15, 2010, and January 15, 2011. And Starwood’s fall offer applies for stays between September 8 and December 15.)

At the other end of the spectrum, potentially limiting the offer’s value to frequent travelers is the limit on the number of times the bonuses may be earned. Road warriors may well look at the earning cap and opt for offers from other hotels with no bonus constraints.

Reader Reality Check

This promotion seems intentionally designed to appeal to those who travel just enough, but not too much. Is that you?